I would like to take a moment to thank Bryan Goode at Parallels for giving me the opportunity to write a guest post on his blog today in celebration of Virtualization Ecosystem Month (VEM). I encourage everyone to check out Bryan’s post on my blog as well.
As you may likely know, Parallels has been in the virtualization business for some time now, in fact, it is quickly coming up on its 10th anniversary — what a huge milestone for Parallels and the virtualization market so let me be the first to say “congratulations!” While thinking about Parallel’s impact on the evolution of the virtualization market for this blog, I thought a quick trip down memory lane might be interesting. I remember working with some of the folks at Parallels when they were technically at SWsoft, a subsidiary of Parallels, Inc. that the company integrated under the Parallels brand last year. In fact I remember LinuxWorld in April 2005 when SWsoft won the "Best Virtualization Solution" for their innovative technology.
Over the years, AMD and Parallels have been providing high performance server virtualization solutions to customers. In fact, we have customers who deployed Parallels Virtuozzo Containers software on early single code (single core!) AMD Opteron processors before moving to Dual-Core AMD Opteron processors in 2005 and then leaping to our Quad-Core AMD Opteron processors over the past year, all with great scaling. Today, Parallels Virtuozzo Containers and the Quad-Core AMD Opteron processor with AMD Virtualization (AMD-V) technology are widely deployed across businesses of all sizes—from the mid-market to the enterprise to hosted solution providers—and in the cloud.
In my opinion, I think customers choose to run Parallels Virtuozzo Containers on AMD Opteron processor-based systems because they recognize the power and performance advantages the platform provides. Taking advantage of the benefits of Parallels virtualization technology on AMD Opteron-based platforms enables customers to do more with less (which let’s be honest, is something we are all trying to do more of) as they can host multiple virtual environments on their servers with Parallels Virtuozzo Containers and then manage their business with Parallels Plesk Panel—the leading hosting automation control panel.
Together, AMD and Parallels are developing virtualization technology to meet the demands of tomorrow’s needs. Given that virtualization technology is the back bone of cloud computing and cloud computing continues to gain momentum and we put everything from business applications to video games in the cloud, both Parallels and AMD recognize the benefits today’s hosted solution providers bring to the market—so we are diligently working together to ensure our technology is optimized to ensure our hosted solution provider customers will already have a leg up on the competition.
What makes Parallels so great (aside from its virtualization technology solutions) is that it recognizes that virtualized infrastructures requires choice—both bare metal and OS-based virtualization solutions have their purpose in the market, and the upcoming Parallels Server (hypervisor) with Parallels Virtuozzo Containers offers that choice. I think customers appreciate that type of flexibility which is perhaps why Parallels annual conference, Parallels Summit 2009 doubled in size this year (which is significant in today’s tough economy).
By working together and delivering technology that meets the needs of the customers, I expect to be writing a blog in another 10 years (hopefully from my Oceanside villa with a cold beer in hand…I can dream, can’t I?) congratulating our good partners at Parallels on another 10 years of delivering innovative and flexible virtualization technology to the market.
Margaret Lewis (@margaretjlewis) is a Product Marketing Director at AMD.
Her postings are her own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.
Ray Chew
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