A Shining...Star.

Most of you are already familiar with Parallels Automation, our award winning hosting automation control panel.  Today I thought I’d tell you about how Star (www.star.co.uk), the largest independent business-to-business Internet services provider in the UK, is using this fabulous product to shorten their time to market and reduce their total costs of ownership (TCO). Specifically, Star wanted to improve the end-user experience and reduce support requests by giving customers control over their services….while at the same time, increasing overall cost efficiency.

Enter Parallels. Parallels Operations Automation in combination with Parallels Plesk Panel was able to help on all accounts by enabling customers to automate their hosting services in real time, saving Star money in terms of help desk support calls. By automating, Star was able to reduce the amount of man hours spent on complex repetitive back-end tasks, reducing TCO by freeing up staff to focus on revenue-generation and delivering new services to the market more quickly. In addition, Parallels Automation now provides Star with the ability to quickly add additional services to their portfolio, increasing customer retention and revenue per user.

If you’re interested in learning more, you can read the full case study.